Agent guides · 7 articles
3D Tours & Floor Plans
How iGUIDE, Matterport and Zillow 3D Home compare, when a tour earns its cost, and why measured floor plans and ANSI square footage matter in a dispute.

iGUIDE vs Matterport vs Zillow 3D Home: Which 3D Tour Should San Diego Agents Use?
A plain comparison of the three 3D tour systems San Diego agents ask about: where each one shows up, what the floor plan is worth, what it costs, and which to pick for your listing.
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ANSI Measured Floor Plans: Why Square Footage Disputes Happen and How Agents Protect Themselves
Why the square footage in a listing so often disagrees with the appraisal, where the number in the tax record comes from, and how a floor plan measured to ANSI Z765-2021 protects a listing agent.
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Do Virtual Tours Help a Home Sell Faster? An Honest Answer
Virtual tours can shorten time on market, but not by magic. What the numbers actually say, the four reasons a 3D tour speeds up a sale, what it can’t fix, and how to launch a San Diego listing with one.
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ANSI Z765-2021 Explained: How Square Footage Is Measured Now
Fannie Mae and Freddie Mac now require appraisers to measure square footage to ANSI Z765. Where the standard came from, the rules that change the number, and how our iGUIDE floor plans measure to it.
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Are 3D Virtual Tours Worth It? The Engagement & Offer Data
Do 3D tours actually help sell homes — and on which listings do they justify the cost? What the engagement and offer data says, and how to tell when a tour earns its place.
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Do Floor Plans Help Sell Homes Faster? What the Data Says
Buyers ask for floor plans more than almost any other marketing asset — sometimes ahead of video. What the data says about time on market, why accuracy matters, and how to use one on a San Diego listing.
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Zillow Dropped Matterport: The 2026 3D Tour Guide for San Diego Agents
Zillow removed Matterport tours from listings in late 2025. What changed, how Zillow Showcase, Matterport, and iGUIDE compare, and the 3D deliverable that keeps working no matter which portal changes its rules.
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